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Turning shopper understanding into commercial advantage
The Shopper Collective helps organisations unlock the behavioural drivers behind shopping decisions.
We combine shopper research, behavioural insight and strategic thinking to help brands and retailers make better decisions about:
• category strategy
• retail experiences
• shopper marketing
• innovation and product development
Our work ensures insight doesn’t sit in a report — it translates into action.
Problems We Solve
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When clients come to us, they typically say things like:
“We have lots of research but no clear direction.”
“Our shopper marketing isn’t driving sales.”
“We need to understand how shoppers behave in-store.”
“We want to grow our category but don’t know where to start.”
If this sounds familiar, we can help.
Core Services
We are committed to driving value by better understanding shoppers and their behaviour, and responding with commercially viable strategy. We do this via our toolbox.
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Research design, execution, and analysis
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Shopper strategy
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Planogram Design
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Retail strategy
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Training and development
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Design Thinking
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Workshop facilitation
Specialist Partners
We work with entrepreneurs who are specialists in their respective fields (and equally passionate about shoppers).
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Brand strategy
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Retail design
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Planogram design
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Neuroscience
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Digital strategy
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Virtual & Augmented Reality
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Advanced data analytics
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Creative execution