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"If you want to understand how a lion hunts, don't go to the zoo. Go to the jungle"

Jim Stengel

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S

SERVICES

Core Services

We are committed to driving value by better understanding shoppers and their behaviour, and responding with  commercially viable strategy. We do this via our toolbox.

  • Retail and shopper research

  • Shopper strategy

  • Retail strategy

  • Training and development

  • Workshop facilitation

Specialist Partners

We work with entrepreneurs who are specialists in their respective
fields (and equally passionate about shoppers).

  • Retail design

  • Planogram design

  • Neuroscience

  • Eye tracking

  • Digital strategy

  • Advanced data analytics

  • Shopper communities

  • Shopper marketing creative 

services

Are you telling the story your shoppers want to hear?
Are you operationalising data to drive commercial value?
Are you finding power insights that change the retail game?

LET'S WORK TOGETHER TO MAKE IT HAPPEN

+ Awareness
+ Consideration
+ Loyalty

SUCCESS BENCHMARKS

+ Penetration
+ Frequency
+ AWOP (basket size)
 - Time
+ Money
- Frustration
About

U

ABOUT US

Understanding Shoppers. Unlocking Growth

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Retail success ultimately comes down to one thing: understanding how shoppers make decisions.

 

Yet despite the abundance of data available today, many organisations still struggle to answer a simple question:

 

Why do shoppers choose one product over another?

 

The Shopper Collective was created to help brands and retailers answer that question — and translate those insights into strategies that drive real commercial results.

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